Possible cooperation between breweries based in Jagodina and Vienna

A delegation of Jagodina, led by Mayor Dragan Markovic Palma, paid a visit to the Ottakringer brewery in Vienna on Monday and invited the representatives of this Viennese company to cooperation.

- "The Jagodina brewery is not for sale. Serbia holds the 65-percent stake in that company, while the rest is in the possession of shareholders," Markovic said in a talk with the representatives of the Ottakringer brewery, which covers eight percent of the Austrian market.

For start, as he added, EUR 300,000 should be invested in the brewery to install a bottling line for 0.3l bottles, which would automatically septuble or octuple production.

The Jagodina brewery requires EUR 10 million to get an HACCP Certification, Markovic pointed out and added that the future investor must assume the obligation to hire at least 200 workers as well as pay them salaries on time.

He reiterated that if the investor accepted all conditions and promised to maintain production over the next 20 years, it could buy the state-owned stake under very favorable terms. He also stressed that all forms of partnership were possible.

Jelena Vulovic-Dojcinovic, the director general of the Jagodina brewery, said that that brewery had been in operation constantly since 1852, adding that its capacity was 300,000 hectoliters of beer a year.